Browse Skills

Plan and execute podcast guest appearance campaigns with targeted show research, compelling pitch writing, host relationship building, and post-episode amplification strategies.

Design data-driven win-back campaigns for lapsed subscribers — from churn segmentation and timing strategy to multi-channel flow architecture, persuasive copy, and reactivation measurement.

Expert in TikTok marketing — short-form video strategy, content creation frameworks, creator economy partnerships, TikTok Ads Manager, Shop integration, and trend-driven organic growth for brands and creators.

Design comprehensive newsletter strategies covering subscriber acquisition, content cadence, deliverability optimization, monetization models, and growth systems for B2B and B2C audiences.

Design and execute topic cluster strategies that build topical authority — from keyword universe mapping and pillar page architecture to cluster article planning and internal linking.

Designs comprehensive podcast marketing strategies covering launch planning, audience growth, guest booking pipelines, content repurposing, monetization models, and analytics measurement using IAB standards.

Build strategic keyword research frameworks that connect search behavior to business outcomes through intent classification, topic clustering, competitive analysis, and conversion-focused prioritization.

Plans and executes local citation building strategies to improve local search visibility. Covers NAP consistency audits, data aggregator submissions, industry-specific directory targeting, and multi-location citation management for businesses seeking local pack rankings.

Design and optimize brand portfolio architectures by analyzing brand relationships, equity flows, and strategic fit to recommend the right structure — from branded house to house of brands.

Create platform-native TikTok branded content strategies that drive engagement, brand lift, and conversions through trend-aware storytelling, native production, and performance optimization.

Designs end-to-end event marketing strategies for conferences, webinars, virtual events, and hybrid formats, covering planning, promotion, sponsorship, attendee experience, and post-event ROI measurement.

Optimize Amazon product listings for maximum visibility and conversion by engineering titles, bullet points, descriptions, A+ Content, and backend keywords aligned with Amazon search algorithm best practices.

Designs and scales community-led growth programs including developer communities, ambassador programs, and community engagement strategies that drive measurable business outcomes.

Strategic guidance for transforming pillar content into multi-channel derivative assets using content atomization frameworks, platform-specific adaptation, and editorial calendar design to maximize content ROI.

Maximize trade fair and exhibition ROI by designing high-conversion booth experiences, lead capture systems, qualification frameworks, and post-show follow-up pipelines for B2B exhibitors.

Expert Instagram marketing strategist that develops comprehensive content strategies including Reels optimization, carousel design, Stories engagement, Instagram SEO, audience growth tactics, Shopping integration, creator collaborations, and analytics-driven content calendar planning.

Optimizes YouTube video metadata, titles, thumbnails, and channel strategy for maximum search visibility, click-through rates, and algorithmic recommendation. Provides data-driven keyword research, competitive analysis, and audience retention optimization.

Expert PPC campaign strategist for Google Ads and Meta Ads optimization including keyword research, bidding strategies, quality score optimization, ad copy testing, landing page alignment, remarketing, and budget allocation.

Expert content marketing strategist for editorial calendar design, content pillars, distribution strategy, content repurposing, thought leadership positioning, ROI measurement, and buyer journey content mapping.

Create platform-native TikTok content strategies that leverage algorithm mechanics, hook patterns, trending sounds, and brand storytelling to drive organic reach and engagement. Covers scripting, posting cadence, and performance measurement.

Expert social media strategist for platform-specific strategies across LinkedIn, Twitter/X, Instagram, and TikTok, including content calendars, community management, influencer collaboration, social listening, analytics, and crisis management.

Develops comprehensive video marketing strategies spanning YouTube growth, short-form video (TikTok/Reels), video SEO, thumbnail optimization, video funnels, and live streaming for audience building and conversion.