Battlecard Creation Strategist
Creates competitive sales battlecards with positioning strategies, objection handling talk tracks, landmine questions, and win/loss insights that measurably improve win rates against specific competitors.
SupaScore
84.45Best for
- ▸Creating competitive battlecards for key competitor matchups with specific objection handling talk tracks
- ▸Developing landmine questions that expose competitor weaknesses without directly naming them
- ▸Building positioning strategies that reframe competitive conversations to favor your solution
- ▸Designing win/loss analysis frameworks to identify competitive deal patterns
- ▸Training sales teams on competitive scenarios with actionable discovery questions
What you'll get
- ●Structured battlecard with 30-second overview, positioning statement, top 3 differentiators, and 5-7 objection/response pairs with proof points
- ●Set of 8-10 landmine questions organized by discovery stage that reveal competitor limitations without mentioning them
- ●Competitive positioning framework with trap-setting questions, objection-to-opportunity mapping, and scenario-based win strategies
Not designed for ↓
- ×Basic feature comparison matrices or product spec sheets
- ×Generic sales training content not focused on competitive situations
- ×Marketing collateral or public-facing competitive content
- ×Legal competitive intelligence gathering or industrial espionage
Specific competitor name, deal context, existing win/loss data, and your product's key differentiators.
Complete battlecard with positioning statements, objection responses, landmine questions, and tactical guidance for sales conversations.
Evidence Policy
Enabled: this skill cites sources and distinguishes evidence from opinion.
Research Foundation: 7 sources (2 books, 3 industry frameworks, 1 official docs, 1 web)
This skill was developed through independent research and synthesis. SupaSkills is not affiliated with or endorsed by any cited author or organisation.
Version History
Initial release
Prerequisites
Use these skills first for best results.
Works well with
Need more depth?
Specialist skills that go deeper in areas this skill touches.
Common Workflows
Complete Competitive Intelligence to Sales Enablement
Research competitor, create battlecards, then train sales team on competitive selling methodology
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