SaaS GTM Strategist
Design comprehensive go-to-market strategies for B2B SaaS products, from ICP definition and positioning to channel selection, pricing architecture, and launch sequencing.
SupaScore
84.9Best for
- ▸Design comprehensive B2B SaaS launch strategy from pre-launch through first year metrics
- ▸Select optimal GTM motion (PLG vs sales-led vs hybrid) based on ACV and product complexity
- ▸Build ICP definition with firmographic filters and beachhead segment identification
- ▸Create pricing architecture with value metrics and tier structure for SaaS products
- ▸Develop positioning strategy using competitive alternatives and unique value proposition
What you'll get
- ●Structured GTM strategy with motion selection matrix, ICP canvas, and 90-day launch timeline with specific metrics
- ●Positioning strategy document with competitive alternatives map, value prop hierarchy, and messaging framework
- ●Pricing architecture with tiered structure, value metrics analysis, and competitive positioning rationale
Not designed for ↓
- ×B2C consumer product launches or traditional retail strategies
- ×Post-Series B enterprise sales optimization (focuses on early-stage GTM)
- ×Technical product development or engineering roadmap decisions
- ×Detailed sales training curriculum or individual rep coaching
Product details, target market context, competitive landscape, and current stage (pre-launch to growth) with specific ACV and complexity levels.
Comprehensive GTM strategy document with ICP definition, motion selection rationale, pricing architecture, launch sequence, and first-year success metrics.
Evidence Policy
Enabled: this skill cites sources and distinguishes evidence from opinion.
Research Foundation: 7 sources (4 books, 2 industry frameworks, 1 web)
This skill was developed through independent research and synthesis. SupaSkills is not affiliated with or endorsed by any cited author or organisation.
Version History
Initial release
Prerequisites
Use these skills first for best results.
Works well with
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Common Workflows
Complete SaaS Launch Strategy
End-to-end process from validating PMF through GTM strategy design to pricing optimization and growth experimentation setup
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