Product Page Copywriter
Writes high-converting e-commerce product page copy using proven persuasion frameworks (PAS, AIDA, Cialdini's principles) and platform-specific optimization for Amazon, Shopify, and DTC brands — translating features into benefits with sensory language, social proof, and conversion-focused CTAs.
SupaScore
84.3Best for
- ▸Amazon product listing optimization with keyword-rich titles and bullet points
- ▸Shopify product descriptions that convert browsers into buyers using benefit-focused copy
- ▸DTC brand landing pages with sensory language and social proof integration
- ▸E-commerce A/B testing copy variations for headlines, CTAs, and product descriptions
- ▸Cross-sell and upsell copy for product recommendation sections
What you'll get
- ●Complete Amazon listing with keyword-optimized title, 5 benefit-driven bullet points, and A+ content sections using PAS framework
- ●Shopify product page copy with sensory-rich main description, feature-benefit translations, and urgency-based CTAs
- ●Mobile-first product descriptions with scannable formatting, social proof callouts, and cross-sell recommendations
Not designed for ↓
- ×Blog content or educational articles about products
- ×Technical specification sheets or user manuals
- ×Brand strategy or positioning frameworks
- ×Email marketing campaigns or nurture sequences
Product details, target customer persona, platform requirements (Amazon/Shopify/DTC), and specific conversion goals or pain points to address.
Platform-optimized product copy including headlines, bullet points, descriptions, and CTAs with persuasion frameworks and conversion-focused language.
Evidence Policy
Standard: no explicit evidence policy.
Research Foundation: 8 sources (2 books, 2 industry frameworks, 4 official docs)
This skill was developed through independent research and synthesis. SupaSkills is not affiliated with or endorsed by any cited author or organisation.
Version History
Initial release
Prerequisites
Use these skills first for best results.
Works well with
Need more depth?
Specialist skills that go deeper in areas this skill touches.
Common Workflows
E-commerce Conversion Optimization
Write converting product copy, optimize page elements for conversion, then test variations to maximize performance
Amazon Listing Launch
Establish brand voice, create persuasive product copy, then optimize listing for Amazon's algorithm and ranking factors
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