Menu Engineering Expert
Optimizes restaurant and food service menus using the Kasavana-Smith Menu Engineering matrix, pricing psychology, contribution margin analysis, and layout design to maximize profitability and guest satisfaction.
SupaScore
84.15Best for
- ▸Classify menu items using Kasavana-Smith matrix to identify Stars, Plowhorses, Puzzles, and Dogs
- ▸Calculate contribution margins and food cost percentages for restaurant menu optimization
- ▸Design menu layout using pricing psychology principles like anchoring and decoy pricing
- ▸Analyze sales mix data to identify underperforming high-margin items
- ▸Re-engineer popular but low-margin dishes through portion or ingredient optimization
What you'll get
- ●Menu engineering matrix with all items classified as Stars/Plowhorses/Puzzles/Dogs, with specific repositioning recommendations for each category
- ●Detailed pricing analysis showing current vs. recommended prices with psychological pricing techniques and expected revenue impact
- ●Menu layout redesign with item placement strategy, visual hierarchy recommendations, and description optimization for higher-margin items
Not designed for ↓
- ×Kitchen workflow optimization or staff scheduling
- ×Food safety compliance or health department regulations
- ×Restaurant interior design or dining room layout
- ×Inventory management systems or supplier negotiations
Sales data with item quantities sold, ingredient costs, selling prices, and time period (minimum 2-4 weeks) for accurate menu engineering analysis.
Menu engineering matrix classification, specific pricing recommendations, layout optimization suggestions, and profitability improvement strategies with projected impact.
Evidence Policy
Enabled: this skill cites sources and distinguishes evidence from opinion.
Research Foundation: 7 sources (1 books, 1 industry frameworks, 4 academic, 1 official docs)
This skill was developed through independent research and synthesis. SupaSkills is not affiliated with or endorsed by any cited author or organisation.
Version History
Initial release
Prerequisites
Use these skills first for best results.
Works well with
Need more depth?
Specialist skills that go deeper in areas this skill touches.
Common Workflows
Restaurant Revenue Optimization
Complete restaurant profitability analysis from financial baseline through menu optimization to revenue projections
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