Browse Skills

The comprehensive guide to what NOT to do as a founder. Premature scaling, product traps, financial mistakes, people errors, and mindset failures that kill companies.

Selling as a founder without a sales team. Cold outreach, discovery calls, qualification, objection handling, and knowing when to say no to bad-fit clients.

Design pricing that actually makes money. Tiering strategy, hidden cost calculation, sustainable margins, anchoring psychology, and the math behind free/freemium/paid models.

Create business proposals that protect you AND convince the client. Scope definition, liability caps, IP ownership, payment terms, change request processes, and the fine print that saves you.

Choose tools and vendors without getting locked in. Evaluation criteria, lock-in assessment, total cost of ownership, exit strategies, and the bus-factor test.

When to hire, who to hire, and how not to screw it up. True cost calculation, interview process, onboarding, performance management, and the anti-patterns that destroy teams.