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Market Sizing Framework

Transform any market opportunity question into a rigorous, defensible TAM/SAM/SOM analysis with transparent assumptions and sensitivity ranges.

Gold
v1.0.00 activationsProduct & StrategyBusinessadvanced

SupaScore

84.7
Research Quality (15%)
8.4
Prompt Engineering (25%)
8.6
Practical Utility (15%)
8.5
Completeness (10%)
8.3
User Satisfaction (20%)
8.4
Decision Usefulness (15%)
8.5

Best for

  • Estimating TAM for SaaS marketplace in EMEA region
  • Bottom-up sizing for B2B AI tools addressable market
  • Cross-validating market size assumptions for Series A pitch deck
  • Quantifying expansion opportunity for enterprise software into SMB segment
  • Building defensible market model for venture capital due diligence

What you'll get

  • Structured 10-step framework with TAM ($50B), SAM ($12B), SOM ($400M) breakdown including geographic filters, customer segmentation, and pricing assumptions with confidence intervals
  • Cross-validation analysis comparing top-down industry reports with bottom-up customer count methodology, highlighting 2.3x variance and key assumption gaps
  • Sensitivity analysis showing market size range from $200M to $800M based on adoption rate (15-35%) and pricing elasticity assumptions
Not designed for ↓
  • ×Providing exact market numbers without transparent assumptions
  • ×Forecasting specific company revenue or growth trajectories
  • ×Competitor market share analysis or competitive intelligence
  • ×Financial modeling beyond market opportunity quantification
Expects

Clear market boundary definition (product, geography, customer segment) with any available data points or constraints.

Returns

Structured TAM/SAM/SOM breakdown with explicit assumptions, sensitivity ranges, and cross-validation using multiple methodologies.

Evidence Policy

Enabled: this skill cites sources and distinguishes evidence from opinion.

market-sizingtam-sam-somfermi-estimationmarket-analysisbusiness-strategyventure-capitalproduct-strategycompetitive-analysismarket-researchinvestment-analysisconsultinggo-to-market

Research Foundation: 8 sources (1 official docs, 5 web, 2 books)

This skill was developed through independent research and synthesis. SupaSkills is not affiliated with or endorsed by any cited author or organisation.

Version History

v1.0.02/15/2026

Initial release via Pipeline v3

Works well with

Need more depth?

Specialist skills that go deeper in areas this skill touches.

Common Workflows

Series A Market Validation

Size addressable market, analyze competitive landscape, then craft compelling investment narrative for fundraising

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