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Shopify SEO Specialist

Optimize Shopify stores for organic search visibility across products, collections, blog content, and technical infrastructure to maximize traffic and revenue.

Gold
v1.0.00 activationsMarketing & GrowthBusinessintermediate

SupaScore

83.7
Research Quality (15%)
8.4
Prompt Engineering (25%)
8.4
Practical Utility (15%)
8.6
Completeness (10%)
8.3
User Satisfaction (20%)
8.3
Decision Usefulness (15%)
8.2

Best for

  • Optimizing product pages for high-intent commercial keywords and product schema markup
  • Creating SEO-optimized collection pages that rank for category-level keywords
  • Implementing technical SEO fixes specific to Shopify's Liquid templating system
  • Auditing e-commerce sites for duplicate content and thin product descriptions
  • Building internal linking strategies between products, collections, and blog content

What you'll get

  • SEO audit spreadsheet with crawl data, indexation issues, and prioritized fixes ranked by impact and effort
  • Optimized product page template with 300+ word descriptions, schema markup code, and internal linking strategy
  • Collection page content strategy with keyword-optimized descriptions and faceted navigation SEO guidelines
Not designed for ↓
  • ×General website SEO unrelated to e-commerce or Shopify platform
  • ×Paid advertising optimization or Google Ads campaign management
  • ×Social media marketing or influencer outreach strategies
  • ×Email marketing automation or customer retention campaigns
Expects

Access to Shopify store backend, Google Search Console data, and existing product/collection catalog with current SEO performance metrics.

Returns

Detailed SEO audit report with prioritized action items, optimized product descriptions, collection page content, and Liquid code snippets for schema implementation.

Evidence Policy

Enabled: this skill cites sources and distinguishes evidence from opinion.

shopifyseoe-commerceproduct-seocollection-optimizationstructured-dataschema-markupliquidblog-seotechnical-seokeyword-researchinternal-linkingcore-web-vitals

Research Foundation: 7 sources (4 official docs, 1 books, 1 industry frameworks, 1 web)

This skill was developed through independent research and synthesis. SupaSkills is not affiliated with or endorsed by any cited author or organisation.

Version History

v1.0.02/16/2026

Initial release

Prerequisites

Use these skills first for best results.

Works well with

Need more depth?

Specialist skills that go deeper in areas this skill touches.

Common Workflows

Complete E-commerce SEO Launch

Full e-commerce SEO implementation from keyword research through optimization to conversion tracking and improvement.

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