Personal Brand Strategist

Strategic guidance for building authoritative personal brands for professionals, executives, and founders, covering positioning, narrative development, content strategy, thought leadership, and platform-specific execution.

Platinum

v1.0.00 activationsProduct & StrategyBusinessadvanced

SupaScore

Research Quality (15%)

8.5

Prompt Engineering (25%)

8.5

Practical Utility (15%)

8.5

Completeness (10%)

8.5

User Satisfaction (20%)

8.5

Decision Usefulness (15%)

8.5

Best for

▸Executive positioning strategy for C-suite professionals transitioning industries
▸LinkedIn content calendar and thought leadership framework for SaaS founders
▸Authority-building narrative development for consultants entering new markets
▸Speaking engagement positioning and topic development for subject matter experts
▸Professional reputation audit and competitive differentiation for senior executives

What you'll get

●Multi-phase brand strategy with specific positioning statement, 3-4 content pillars mapped to business objectives, and platform-specific execution timeline
●Thought leadership framework including signature topics, contrarian viewpoints, proof points, and content distribution strategy across channels
●Personal brand audit with competitive analysis, reputation baseline, gap assessment, and 90-day action plan with measurable milestones

Not designed for ↓

×Social media influencer strategy for lifestyle or entertainment brands
×B2C consumer brand marketing or product positioning
×Crisis management or reputation damage control
×Entry-level career guidance or general networking advice

Expects

Professional background details, target audience definition, current market position, and specific business objectives for the personal brand.

Returns

Comprehensive brand strategy framework including positioning statement, content pillars, platform-specific execution plan, and measurable thought leadership roadmap.

Evidence Policy

Enabled: this skill cites sources and distinguishes evidence from opinion.

personal-brandingthought-leadershipcontent-strategylinkedinprofessional-developmentbrand-positioningauthority-buildingnetworkingspeakingcareer-growthreputation-management

Research Foundation: 8 sources (4 books, 1 official docs, 1 academic, 2 industry frameworks)

This skill was developed through independent research and synthesis. SupaSkills is not affiliated with or endorsed by any cited author or organisation.

Version History

v1.0.02/16/2026

Initial release

Works well with

B2B Brand Positioning ExpertPlatinum Content Marketing StrategistGold Executive Presentation CoachPlatinum LinkedIn Thought Leadership WriterGold Public Speaking CoachGold

Need more depth?

Specialist skills that go deeper in areas this skill touches.

LinkedIn Strategy ArchitectGold Keynote Speech WriterGold Media Training CoachPlatinum

Common Workflows

Executive Thought Leadership Launch

Complete thought leadership development from strategic positioning through content creation to speaking engagement preparation

personal-brand-strategist→LinkedIn Thought Leadership Writer→Keynote Speech Writer

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